EO Charging
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EO Charging
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EO Charging
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Business Plan Competition and Enterprise Scholarships
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With the support of a Spark Enterprise Scholarship, Charlie Jardine (Design 2013) started his first company whilst studying at Leeds. Ten years on, the CEO and founder of EO Charging is creating the infrastructure for a transport revolution.
For Charlie, it was all a matter of timing – arriving at Leeds as the University developed its award-winning programme to nurture entrepreneurial talent, entering the electric vehicle industry during a global transformation in the way we travel, and starting a business when space became available in his grandfather’s pig shed.
Charlie said: “My first business was creating waterproof onesies that were both warm and practical at festivals,” he recalled. “We called it Rusty Can Ltd. The problem was, I had no idea how to start a business.”
About EO Charging
EO Charging manufactures and provides charging solutions for electric vehicles, with a particular focus on the commercial fleet market.
Using skills developed during his time working with Spark – the University’s business start-up service – Charlie founded the company in a barn in Suffolk in 2014. Since then, the electric vehicle market has grown at 300 percent each year, and EO's clients now include Amazon, Sainsbury's, Tesco, GoAhead London and Uber.
For Charlie, his passion for the planet keeps him motivated. He said: “I couldn’t do something if it was just for monetary gain. The climate crisis is the greatest challenge of all. I have to wake up on a morning knowing I am making a difference.”
Support from Spark
But when he arrived at Leeds, Charlie was still looking for that driver: “I had no interest in academia at school – I just didn’t see the point. I was always creative though, and I enjoyed designing things. I’m also very competitive.” It was the perfect combination to get involved with Spark. He entered the Business Plan Competition, which gives students the opportunity to pitch a business idea to gain funding and support – and Charlie was successful.
A Spark Enterprise Scholarship meant Charlie received a £3,000 grant and a programme of tailored business support. He also benefited from advice and mentoring from experts. “That was incredibly important to me,” Charlie said. “Rusty Can didn’t work out in the end, but the enterprise scheme at Leeds taught me how things were done.”
Getting started
On graduating, Charlie worked for Pod Point, a manufacturer of electric vehicle charging stations based in London – a job that made him “very passionate” about the industry. After two years, Charlie decided to take matters into his own hands. “Everyone in my family is a business owner, and I’d learnt a lot during my time at Leeds. It was definitely time.”
In 2014, Charlie set to work designing his first charger on his grandfather’s farm, before launching the product in 2016. Although cars dominated electric vehicle sales, Charlie recognised an opportunity to be one of the first in the market charging commercial vehicle fleets.

Growing the business
“People were sceptical of electric vehicles when we started. But now, with the UK ending the sale of new petrol and diesel vehicles from 2030, and the recent rapid increase in the cost of fuel, the transition to electric is exponential.”
Charlie’s team has now grown to over 200 people, with over 80,000 charge points installed across 35 countries.